Word-of-mouth marketing (WOMM) continues to gain strength as an effective tool for companies to help cut through the information overload and provide third-party experiential sharing to customers. Beck Ag has engaged over 500,000 clients' customers in word-of-mouth programs. This demonstrates that our clients trust us with a valued asset, their customer base, and that the Beck Ag word-of-mouth approach works for all types of agricultural companies. Click on Client List to see what types of companies and markets have taken advantage of Beck Ag's word-of-mouth program offerings.

Measuring return on investment is an important element of making WOMM a key part of a company's marketing mix. See how Beck Ag's WOMM programs provide cost effective and measurable results that positively impact the bottom line of Beck Ag clients by clicking on Measuring WOM.

David Flack, North America Group Vice President with The Scotts Company, summed up his experience with Beck Ag programs like this, "The way I look at it, I could spend $100,000 in a trade journal with no measurement for impact, or I could spend $100,000 with Beck Ag and know I got my message to the right customer and then get his/her feedback on the product and their intent to purchase."

Beck Ag offers a variety of customized solutions to deal with the unique marketing challenges faced by our clients. If you would like to listen to an actual conference click on AgTelecoms^®, small interactive groups of peers and AgTelePanels, and large listening audiences that hear and direct questions to a panel of industry experts.

Please e-mail us at info@beckag.com or contact any member of our Executive Team to set up an opportunity to discuss how Beck Ag can develop a customized, strategically-focused solution to supplement your company's marketing and sales efforts.

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